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Crowdfunding Campaign Keeps the Studio Ghibli Museum Open

The coronavirus pandemic has hit many public-facing institutions hard but it has been especially difficult for the museum sector. Those without significant visitor numbers or...
News

Schools Could Boycott Museum Over Slavery Links

The Museum of the Home in East London looks a though it will face a boycott of school visits as a row over the institution’s...
Digital

How has the pandemic shaped how we speak to our audiences?

“How are you? I mean that, because you actually mean that at the minute. When we’re asking (I don’t know if you remember) when we’re...
Digital

3D Scans of Museum Collection Help Understanding of Insect Evolution

The Natural History Museum in London has teamed up with the UK’s premier particle accelerator to produce very high resolution three-dimensional scans of the insects...

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Digital

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Tiqets develops “strong” summer recovery guide to support cultural venues and tourist attractions through a critical period

The stakes have never been higher for cultural institutions around the world. After an 18-month rollercoaster that has pushed many organisations to the brink of...

How digital documents could provide the additional revenue stream your museum has been missing

While social media engagement campaigns and experimentation in XR may have grabbed headlines during the last 18 months, is the relatively straightforward process of asset...

São Paulo Museum of Modern Art Opens on Minecraft

The Museum of Modern Art in the Brazilian city of São Paulo has created a virtual version of itself which can be explored online. The...

Digital Fundraising

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The Story Behind the People’s History Museum Crowdfunder

Ahead of her talk at the MuseumNext Digital Income Summit, Sarah Miguel gives a glimpse into how she and her team took action when the...

Fundraising with Membership Schemes

Membership schemes are a great way to get audiences invested in your museum’s mission and vision by offering them behind the scenes access and content...

“Tap” into your Digital Fundraising Goals with Contactless Donations

As museums are beginning to open worldwide and visitors are slowly but surely flocking back to their hallowed halls it’s time to think about how...

Retail Therapy: Using Museum Shops for Digital Fundraising

I’m not sure about you, but I’ve always had a massive soft spot for museum gift shops. The walls of collectible postcards, quirky homewares, unique...

Museum XR

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Anything you can do in a museum, VR can do better . . . discuss

Is Virtual Reality making the physical museum space obsolete? In an article from 2016, CEO of Six to Start, Adrian Hon, penned an article for...

Is VR-on-demand a viable option for museums diving into the paid content space?

Subscription services are hardly a new idea, nor are they entirely new to the museum sector. But in a post-Covid climate, a growing number of...

How can museums see beyond the gimmicks in Virtual & Augmented Reality

When is XR (Virtual, Augmented and Mixed Reality) an asset and when is it a distraction for museums and their audiences? In his 2000 memoir...

Marketing

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National Museums Liverpool Reveals New Branding

National Museums Liverpool has unveiled its new brand as it opens up its galleries and museums once more following enforced closures as a result of...

6 of the weirdest (and most wonderful) museum marketing campaigns you’ll ever see

Art is known for pushing the boundaries in a number of different ways. But what happens when museums carry this mindset over into their marketing...

How Museum of Gloucester Pivoted During Covid-19

Amy Washington explains how a dedicated team, a willingness to experiment and a can-do spirit enabled the Museum of Gloucester to find success in the...

In conversation with: Josh Dyer, Director of Marketing, Myseum of Toronto

“We had a strategy to capture, repackage and present digital content in dynamic ways . . . Covid forced us to execute that strategy much...