How do museums tell effective stories online? Some use film, podcasts or even a series of tweets, but I think that long-form written content is...

In this ever-changing world of digital, there’s always something new, and predictions of trends can seem out-of-date before they are even published. But Facebook Live...

Philbrook Museum & Gardens in Tulsa, Oklahoma yesterday relaunched their website in response to their temporary closure for the COVID-19 crisis and to offer their...

Issues like sustainability, representation and diversity dominate modern society, but should we expect museums to take a stance? We’re living in an increasingly political and...

Botswana National Museum ventured into a mutual partnership with the San peoples of the Kalahari Desert to establish an eco-museum known as the Kuru Museum...

The Prado Museum in Madrid has joined forces with the best-known conservation group on the planet, the WWF, to raise awareness about the negative impacts...

The Natural History Museum in London has declared an 11-year plan to deal with its part in the changing climate in what it has declared...

Almost anyone who has been working in museums for any length of time will have stories about bad managers. They are nearly impossible to avoid...

Stress is an inescapable part of life. Nowhere is this more true than on the job and that goes for Museum Workers too. The pressure...

One of the biggest mistakes you can make as a museum leader is to micromanage your team. It makes your employees feel like you don’t...

It’s easy to get caught in social media posting patterns; particularly when a majority of other museums doing the same thing. However, the days of...

Quizzes, queens and behind the scenes: the powerful potential of social media for museums Before social media, the responsibility for maintaining the reputation of a...

We’re aiming to cleanse the internet of cringe-worthy content. Help us spread the word about museum marketing mistakes to avoid so we can forever eliminate...

A new museum devoted entirely to the seaside resort town of Blackpool is due to open in 2021 but the creative team behind the project...