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Ahead of her talk at the MuseumNext Digital Income Summit, Sarah Miguel gives a glimpse into how she and her team took action when the...
Membership schemes are a great way to get audiences invested in your museum’s mission and vision by offering them behind the scenes access and content...
As museums are beginning to open worldwide and visitors are slowly but surely flocking back to their hallowed halls it’s time to think about how...
I’m not sure about you, but I’ve always had a massive soft spot for museum gift shops. The walls of collectible postcards, quirky homewares, unique...
Social media offers museums the opportunity to ping fundraising appeals directly into the feeds of followers in an instant. Viewing museum appeals next to pictures...
Museums are profoundly generous organisations, giving access and knowledge to the public to inspire learning and create meaningful experiences. Behind this generous nature are real,...
One silver lining to the Covid-19 pandemic and numerous lockdowns has been emergence and popularization of virtual events. Beginning in March 2020, organisations across the...
Let’s be real. The prospect of raising funds for your museum digitally can be a little daunting. Between striking the right tone with messaging, creating...
Email marketing has become a staple within the museums communications world. It’s an effective way to regularly ping updates and information straight into follower’s inboxes...
As funding for museums seems to be shrinking and becoming increasingly competitive year over year, fundraising has become vital for our institutions. The power is...
With people’s movements limited because of the covid pandemic, fundraisers have had to think creatively and pivot to digital. In this article, we look at...
Recently, the subject that people want to speak with me about is how museums are making money online. “What’s working?” and “Who’s doing it well?”...
Sure, having a snazzy museum website is great for brand awareness, impressing users, making information about visiting and programmes easy to find, but let’s get...
Is your museum looking to get donations online? Are you looking for a WordPress donation plugin? With the current crisis hitting museum finances, institutions are...
Ah, fundraising. For small museums, it can be one of the most vexing issues. This is usually because simply keeping the museum afloat on a...
