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Corona-proofing museum interactives

This article is a shortened version of a webinar that we gave at Ecsite this year. You can rewatch the full length webinar here or right...

The AR that ate Disney World 

For years, I had a deep skepticism of Augmented Reality (AR). While I could see the revolutionary potential of AR in the distant future, when...

Five secrets to livestreaming a cultural feast

Thanks to live-streaming, museums are turning the crisis into an opportunity to reach new audience. In February, eight Chinese museums joined a 12-hour live-streaming relay...

10 ways to make your museum website COVID secure

Above: Stadel Museum in Frankfurt, one of the European museums that has reopened  A month after the rest of Europe, the first museums in the...

How less ambition can lead to greater museum websites

“We are a world class museum and we want a website / app / interactive to match”. Almost every briefing I receive starts with the...

Virtual Reality is a big trend in museums, but what are the best examples of museums using VR?

Could 2021 be the year that Virtual Reality goes mainstream? That’s what many people are predicting following the launch of the Oculus Quest 2 VR...

How are some of the world’s best known Museums doing amazing things with 3D Printing?

3D printing seems to have taken the world by storm in the last few years. This shows no sign of slowing as the technology continues...

Can Audio Tours survive social distancing?

As museums slowly start to reopen following their closure because of the Covid-19 pandemic, some things look very different. Face masks, plexiglass screens, timed entry...

The Uffizi Gallery Leads the Way with TikTok Tactics

The Uffizi Gallery in Florence is one of Italy’s best-known tourist attractions. Certainly, in a city that is packed with museums and art galleries of...

How to take an exhibition digital

Since the COVID pandemic began earlier this year, museums have been faced with major challenges: the vast majority have closed their doors, events have been...

How technology is bringing museums back to life

Over the past two decades, technology has cemented itself as one of the most important aspects of modern society. From where we stand today it’s...

What makes a good museum website?

A website offers the chance to bring the essence of a museum to a virtual platform, but what can be done to ensure that nothing...

Virtually There – How to Create Effective 360° Virtual Tours

With holiday and leisure plans on hold for the foreseeable future, it’s little wonder that Google saw a 100% spike in searches for virtual cultural experiences in the month...

How virtual reality is bringing historical sites to life

If the purpose of museums is to build a bridge between the past and present, then VR is surely one of the most innovative construction...

What digital did next – How digital arts can unlock value and opportunity in a socially distanced cultural sector

There is still much to be realised about the potential of digital arts and the application of digital tools to share cultural content. For some,...

Do virtual tours in museums meet the real needs of the public? Observations and tips from a visitor studies perspective.

During the lockdown, more and more museums around the world are offering digital tours online: they could be virtual tours, live guided tours or even...

Listen up: how podcasts can create regular museum goers

The power of the podcast is not to be ignored. With the rise and rise of digital platforms over the past two decades, the popularity...

SEO for Museums

Like any organisation, museums find themselves navigating the increasingly complex world of digital marketing. And while Google rankings aren’t the only metric they need to...

What can AR do to bring heritage sites to life?

Augmented reality offers museums the opportunity to bring history to life AR, or augmented reality, has rapidly been inserting itself into our daily lives over...

Museum Chatbots: is 24/7 museum service the way forward?

We’re living through a technological revolution, and this could mean big changes to museum services Technology has transformed the way we interact with the world...

The Met take their collection onto Animal Crossing

The Metropolitan Museum of Art based in New York City have made their collection available to over 13 million players of Nintendo’s longest running game....

Samsung’s The Frame Expands Its Catalogue With a New Collection of Paintings From the Thyssen-Bornemisza National Museum in Spain

Samsung Electronics today announced its commitment to the world of art and culture by adding 38 new art pieces from the Thyssen Museum in Spain to...

Long-Form Digital Content? Here are three museums doing it well

How do museums tell effective stories online? Some use film, podcasts or even a series of tweets, but I think that long-form written content is...

Live streaming from the gallery? How Museums are using Facebook Live

In this ever-changing world of digital, there’s always something new, and predictions of trends can seem out-of-date before they are even published. But Facebook Live...