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Digital

How Can Museums Harness the Power of WeChat?

With well over a billion users, WeChat is an app that you may never have heard of. This is because by far the majority of...

Collections

Thinking Outside the Lines: Contemporary Art in Historic Settings

The Perception of An Historic Setting Static as defined by Merriam-Webster is something, “characterized by a lack of movement, animation, or progression.” And this is...

Digital

In Conversation with Rijksmuseum’s Wouter van der Horst

Wouter van der Horst is the Digital Learning Educator at the Rijksmuseum in Amsterdam. I was fascinated by his lecture at MuseumNext London and followed...

Marketing

How Do Museum Professionals Harness Social Media for Marketing?

The museum sector has learned a great deal from the way private industries have utilised social media platforms to promote themselves and reach a wider...

Health & Wellbeing

Museums Joining the Mental Health Conversation

Mental health issues will affect one in four people worldwide, at some point in their lives. People all over the world are living with conditions...

Marketing

Game of Thrones Tapestry unveiled in the Ulster Museum

The eighth and final season of Game of Thrones has come to an end – with the season finale airing in May – and scenes...

Digital

Is Instagram culture a positive influence for museums?

I would expect many of us who work in the industry remember the first time we visited a museum we have since grown to love,...

Collections

Operation Night Watch – Rijksmuseum livestream research and conservation project

On 8 July 2019 the Rijksmuseum started Operation Night Watch. This is the biggest and most wide-ranging research and conservation project in the history of...

Learning

Why do stories matter to museums and how can museums become better storytellers?

Stories are universal. We all read, watch and listen to them. We all tell them. Stories are part of what makes us human. In fact,...

Money

What does great art smell like? Louvre commission 8 fragrances based on their most famous artworks

The Louvre has commissioned the top perfumers in France to create scents inspired by some of the most famous artworks in their collection. The eight...

Marketing

Communicating the value of museums

Museums change lives. They educate, entertain and inspire. They provide spaces for social interaction and reflection. And they make valuable contributions to their local communities....

Digital

Is the future of museums online and what might a virtual museum look like?

I regularly work with museums to improve their use of technology to open up their collections, attract more visitors and build better relationships and the...

Environment

Instagram friendly pop-up museum opens in New York to highlight the issue of plastic in our oceans

The Museum of Plastic is the latest Instagram friendly pop up to open in the United States, following in the footsteps of the Museum of...

Marketing

Communicating change and marketing a Museum while closed for redevelopment

Whenever a museum or gallery closes its doors for redevelopment fears and emotions run high. Visitors lament the loss of experiences, spaces and facilities they...

Marketing

The tools and tactics successful museums use to attract new visitors

Through the past decade we have seen massive social change in the UK and around the world which, during the initial stages seemed dramatic, with...

Conference

Getting more out of a Museum Conference with Social Media

Although many MuseumNext delegates are  adept at making the most of our museum conferences through social media, it is fair to say that even the...

Health & Wellbeing

Film: Bringing Autism into Museums

In 2012 I had a different career and a different life. My daughter was diagnosed on the autism spectrum and I quit my job to...

Leadership

Film: In Conversation with Tristram Hunt

Jasper Visser sits down with Dr Tristram Hunt, Director of V&A at MuseumNext London in June 2019 to talk about the expansion of the V&A,...

Leadership

Film: Reimagining the Science Centre

What if….you chucked out all your plans for new exhibitions and started with the questions that your visitors ask you? And you go and find...

Social Impact

National Gallery, London exhibits £3.6 million painting in prison

London’s National Gallery has revealed that its recently acquired self portrait by Artemisia Gentileschi went on display at HMP Prison Send, a female prison in...

Design

If kids are looking at their phones instead of our exhibits, it’s our fault – not theirs.

By now we all must have seen the photograph, showing a group of schoolchildren apparently ignoring Rembrandt’s artistic masterpiece – seemingly engrossed instead in Facebook...

Money

What does the the future of Museum fundraising look like?

There was a time when museum fundraising was as simple as asking your visitors to contribute to your fundraising efforts with the spare cash in...

Conference

New York conference to explore the future of Museum storytelling?

In November 2019 MuseumNext returns to the United States with a conference about the future of museum storytelling. Storytelling is as much a part of...

Health & Wellbeing

Education, exhibitions and support – Tackling the topic of Cancer in the Museum

Cancer has a major impact on society in the United States and across the world. Most people know someone whose life has been affected in...