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Impact

The Museums giving Veterans a voice and using art therapy to help with trauma

People who have served in the armed forces can find it difficult to adjust to society on their return. It can be a struggle to...

Marketing

Louvre and Airbnb marketing campaign offers the chance to win a night with Mona Lisa

For one night only, on April 30, Airbnb and the Louvre are giving a lucky winner and their guest a once-in-a-lifetime opportunity to see what happens inside...

Impact

How can Museums help the growing number of caregivers?

There are 45.3 million people in the USA providing some form of care to a friend or family member. Looking after a relative or loved...

Digital

Augmented Reality takes museum-goers inside Rembrandt painting

One of Rembrandt’s most famous paintings has been brought to virtual life by The Mauritshuis and Nationale-Nederlanden at the historic Waag(Weigh House) in the heart of Amsterdam. The...

Impact

The Dignity Museum wants to change how you think about homelessness

Housed in a bright red shipping container in a parking lot southwest of Atlanta, The Dignity Museum doesn’t look like most museums. But this travelling exhibition created...

Impact

Celebrating Women in the Arts with the North Carolina Museum of Art

The representation and visibility of women artists remains an uphill battle in museums, galleries, and art publications. In February 2019, The Public Library of Science...

Health

Loneliness and Social Isolation – How Can Museums Help?

The issue of loneliness has been making headlines in recent years. More and more people are feeling isolated and alone. In fact, a recent study...

Impact

What is Active Ageing and how can Museums help?

People are now living longer than ever before. The average life expectancy around the globe is rising year on year. Although it is levelling off...

Marketing

Museum Marketing Campaigns for Young People, by Young People

Museums recognise that reaching young people is important. But what is the best method to connect with this audience in a genuine way? Technology and...

Marketing

How Amsterdam Museum boosted visits by local residents by stepping beyond its walls

How do you get people to go to a museum when they are not particularly interested in doing so? Museums are always looking for new...

Engagement

Creating an Escape Room in a Heritage Site

Escape rooms have been a popular trend in recent years. One museum in Italy has taken advantage of this by providing a unique escape room...

Digital

When ‘Digital’ meets Collection: How do (traditional) museums manage?

Museums are awash in all things ‘digital’. We have apps, gallery interactives, virtual reality experiences, video exhibition teasers, social media marketing, online museum shops, ticketing...

Ideas

The Museum Workers’ Guide to Buying a Dalek

In 2018 Drone Dalek No. 4 arrived at Sudbury Hall in Derbyshire. The Dalek was to become part of the National Trust’s Museum of Childhood...

Health

The Chicago company opening museum doors to people with autism

A visit to a museum can be challenging for a person with autism. People on the spectrum interact with the world in a different way....

Marketing

This California museum has turned its events into marketing machines

There are lots of reasons why museums run events. They can be one-off events, collection launches or a regular series. An event can tie in...

Digital

Snapchat launches virtual Museum to celebrate Black History Month

Snapchat is helping to mark Black History Month with a new Lens that lets users visit a new Augmented Reality art gallery dedicated to young black artists. Snapchatters can access the...

Engagement

What can Massive Open Online Courses do for Museums?

MOOC stands for Massive Open Online Course. A MOOC is a web-based learning resource that is available to students all over the world. This type...

Digital

Bring the Museum to the Classroom with VR Field Trips

Most museums regularly welcome field trips through their doors, but unfortunately not every school is able to visit a museum in person. Could virtual reality...

Digital

Film: Benefits of Mixed Reality in Museums

New mixed reality technologies such as HoloLens blend the physical world with the digital world. In this talk by Dan Ayob from Microsoft he talks about...

Digital

Art meets Artificial Intelligence as museum resurrects Salvador Dalí

The Dali Museum in Florida have unveiled an inventive artificial intelligence project that will give visitors the opportunity to learn more about Dali’s life and...

Marketing

Removing Barriers Through Authentic Communication

As arts organizations, we are really good at putting up barriers for attendance. Some of these barriers are real and some are perceived. Some of...

Health

Talking Art and Dementia at the Museum of Contemporary Art

Play is something we associate naturally with kids. We forget how to play as we get older; so, being given permission to play is highly...

Impact

Film: Making Museums accessible with a telepresence robot

Two years ago a museum robot was implemented to the programme by Marleen Hartjes to enable a visit for people who cannot attend the museum...

Digital

Film: Future Proofing the Digital Museum

With a mission to explore the collision of arts and science, Science Gallery Melbourne is attempting to crack an important problem with an unorthodox approach....