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Digital Exhibitions Summit

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5th December 2022

12:00 GMT

Living Portraits: Bringing Portraiture to Life

Living Portraits brings historic artworks to life using technology and theatricality while retaining the historic authenticity. We will talk about the first portrait in the series, Jem Belcher, a butcher turned boxer from the 19th century, who we brought to life to better understand whether hearing his experience directly can change the perceptions of unengaged audiences to historic artworks. This talk, delivered by a collaborative team from Athena Arts Foundation, Megaverse and the National Portrait Gallery, will look at the motivations behind the project, the technology used, the audience impact from the project and what we hope to do next.

12:30 GMT

When Museum Objects Turn Alive!

Bringing museum objects to life and chat with them? That’s not just a good story for Hollywood blockbusters! At the Stadtmuseum Aarau, Switzerland, this is becoming a reality. Thanks to new technologies, it now is possible to give collection objects a voice and a character. So why shouldn’t the objects tell their stories to the audience themselves? With an audio- and text-based chat app and an interactive radio play detective story, the audience gets the opportunity to question objects and enter into a dialogue with them. This way the permanent exhibition not only becomes more lively, it also invites the audience to literally get in touch with the collection.

13:00 GMT

New Ways of Storytelling in Ancient Ruins

Since this spring, history can be experienced immersively at the original site in the Roman city of Augusta Raurica. In the new digital installation “Augusta Raurica AR Experience”, the story of the former Roman commercial buildings in the Roman lower town of Augusta Raurica is told using interactive means. Using their own smartphone and an augmented reality app, visitors immerse themselves in everyday life 1700 years ago and experience the last hours of the inhabitants before the catastrophic fire.

13:30 GMT

From Immersive to Expansive Experience

Immersive Experience is all the rage these days. But according to Brendan McGetrick, the Creative Director of the Museum of the Future in Dubai, as more or more experiences call themselves immersive, the term has lost its value to describe original experiences or to inspire them. McGetrick will present the Museum of the Future as a case study in a new approach that aspires to wed the digital and physical in order to produce an effect he calls Expansive Experience. This approach borrows from many of the technologies and scenographic techniques common to immersive experiences, but applies them to not only immersive the audience but to transform them.

14:00 GMT

Animal Kingdom: Designing Immersive Experiences for All Ages

The Newark Museum of Art has created a new space to explore the intersection between art, science, and technology. The first interactive exhibition Animal Kingdom, is an exploration of ecology and nature, through specimens, artworks, and immersive experiences, which opened September 2022. In this exhibition visitors interact with different digital experiences that explore the three main habitats where animals can be found on earth: land, water and air. These experiences were developed by OLO creative farm, an Italian digital agency and teamLab, an interdisciplinary group based in Japan in partnership with the Museum. Find out how we successfully integrated technology into our exhibitions.

14:30 GMT

The Integrated Exhibition: How to embrace multi-channel storytelling

Which museum technologies and platforms do you use? How can you create a richer and more immersive experience onsite, online, and on personal devices? The Integrated Exhibition is a multi-channel storytelling approach that connects a variety of content and data input systems with a variety of public engagement outputs. The result is a highly efficient approach to content creation that can scale quickly across channels and evolve sustainably over time, all while enhancing what museums do best: tell stories, engage audiences, and encourage learning and exploration. Samantha Diamond will share frameworks for creating multi-channel experiences and case studies from leading institutions who are using or working towards this approach. You’ll walk away with actionable steps for you to start embracing multi-channel storytelling.

15:00 GMT

Break

15:15 GMT

From Physical to Virtual and Back Again

Discover how the digital media teams at the American Museum of Natural History approached interactive media in our temporary and permanent halls before, during, and after the pandemic. We’ll cover lessons learned while working through the pandemic, how our perspectives and workflows have changed, and showcase best practices implemented. We’ll look at some example projects using traditional and more experimental technology and discuss the impact created for our visitors.

15:45 GMT

Celebrating JFK’s Legacy Through Digital Media

The newly opened, Art & Ideals: President John F. Kennedy is a striking exhibition that embraces JFK’s dedication to the arts and celebrates this creative ethos throughout its physical design, storytelling narrative, and abundant use of multimedia. Join Pentagram’s Abbott Miller (Exhibition and Experience Design), Richard The of The Green Eyl (Interactive Media) and Megan Gargagliano of batwin + robin productions (Media Design) as they discuss their work for the Kennedy Center.

16:15 GMT

Echoes of Our Time - An Immersive Audio Experience

Audio Engineer Oscar Björk has documented the acoustics of more than 60 cultural heritage buildings and sites in Sweden and the recorded acoustic impulses can be applied to any audio file/source. In a recent exhibition at the Sigtuna Museum & Art, the project and the virtual buildings/sites documented were on display. Riksantikvarieämbetet helped Oscar produce an interactive and immersive audio and video experience.

16:45 GMT

Activating a Museum / Digital Start Up Partnership

Peek behind the scenes of Music for the Eyes, the immersive art experience designed through a collaboration of digital play space Electric Playhouse and the Georgia O’Keeffe Museum. Music for the Eyes leads viewers through O’Keeffe’s creative process, diving into one of the world’s most iconic and revered artists. Featuring large-scale digital projections, interactive displays and animation of artworks, this limited-run exhibition provides a new way to experience Georgia O’Keeffe’s art. Learn about the process of designing this new kind of exhibition from Liz Neely, curator of digital experience, Brandon Garrett, CEO at Electric Playhouse, and Simone Seagle, interactive developer.

6th December 2022

12:00 GMT

3-2-1 Let's Get Active

Showcasing the ground-breaking Activation Zone at the Qatar Olympic and Sports Museum. This gallery uses bespoke digital and mechanical interactives to help visitors create a personal physical literacy profile before recommending physical activities that might suit, and then signposting them to clubs and providers across the country. This is part of Qatar’s National Physical Literacy Journey, led by the Museum in partnership with the International Physical Literacy Association, UNESCO, the Qatar Olympic Committee and the Ministries of Public Health and Education. Its aim is to activate the inspiration of the museum collection and promote personal engagement in physical activity.

12:30 GMT

Child-Led Design in The National Gallery

Step into a hidden world of art and magic at The National Gallery! The Keeper of Paintings and the Palette of Perception is hugely successful mobile-based immersive adventure that encourages children to explore one of the world’s most iconic galleries and learn about some of the greatest artworks ever created. Simon and the team at Arcade created a child-led design process which shaped the project from the beginning, and provided many extraordinary visual and technical conclusions. We will explore this process in detail and hear about the real world application of the children’s ideas, what worked and what didn’t!

13:00 GMT

Using Telepresence Robots in Museums

Can Telepresence Robots improve access to Museums? Some of us are excited by Robots, some alarmed, but all of us are intrigued. Over the last 2 years Hastings Contemporary in partnership with Robotics for Good and Accentuate, has been testing the use of telepresence robots to bring ‘visitors’ to the gallery nestled amongst the largest beach-launched fishing fleet in Britain. This session will explore the highs and lows of adding a Telepresence Robot to your engagement team. What can Telepresence Robots do? What are their strengths and challenges? Most importantly, what do our visitors think of them?

13:30 GMT

Attracting Younger Non-Museum Goers Through Curated Digital Experiences

What does the future virtual museum look like? How can we use today’s technology to bring our collections and a global audience together? For two years, MiA together with KulturIT, Anno museum and Museums in Østfold, have been developing a cutting-edge platform for digital storytelling: Virtual Museum. The aim is to reach out to a younger audience who are not visiting museums today through various interactive formats and immersive experiences. By opening and making our collections available and inclusive, we are developing a new standard for digital museum storytelling in Norway and Sweden.

14:00 GMT

Digital Futures in Exhibitions and Storytelling

Digital exhibitions are the most important and underutilised tool in digital strategy in museums and heritage sites. Using Mused’s digital exhibition platform, institutions can build their email lists and digital memberships by providing exclusive content and virtual access at a fraction of the time required for similar experiences in-person.

Exhibition companion websites are important tools for storytelling and with an integrated virtual tour component, partners are making guided tours viewed by millions of visitors and classrooms around the world. This is especially true for heritage sites where site tourism may have negative environmental impact, and a virtual guided tour provides access to spaces where visitors are unable physically to access.

Digital exhibitions also are a critical resource for teachers, providing resources for immersive learning that increases student retention and inspires the next generation of artists and humanists. Request a demo exhibition to get started building your community around your collections.

14:30 GMT

Break

14:45 GMT

How Hybrid Experiences Can Make Culture Accessible ?

Museums are not only collections of art or precious objects : they carry thousands of stories. They are places to get immersed into a whole different time, place and point of view, like a time machine. Every light, sound, color, game, object, video are developed to do so. Our work is to mix all those elements, play with people’s senses to tell immersive stories but also accessible ones.

15:15 GMT

Using AI to Support the Public in Observing and Understanding the Living Microcosm

How can artificial intelligence (AI) be used to help visitors explore and learn about the wonders of our dynamic, microscopic world? Come find out about our work on incorporating AI into a microscope exhibit to help the public observe as a scientist would: to ask their own questions and to answer those questions through close observation of live microscopic specimens.

15:45 GMT

Making the Digital Multisensory

What if our museums could use digital methods while also becoming more multi-sensory? Museums are traditionally vision-centric places making it a place of limited engagement and for a particular audience. Digital methods can broaden accessibility and increase immersivity, however, they still come with reduced sensory outputs. Through two museological examples of digital-sensory approaches to storytelling, this talk will explore the best practices and challenges of using these techniques and why you would do so in the first place. Audience members are asked to bring the herb, rosemary to explore together how digital storytelling can be enhanced with the olfactory.

16:15 GMT

Creating Innovative, Accessible Digital Experiences

Museums can engage visitors in new ways through digital experiences and immersive storytelling with low barriers to entry that make them accessible to anyone, anywhere. While some museums have been exploring new technologies such as AR, VR and the metaverse, they are not always accessible. Digital experiences should be designed and developed to work on any device without the need for additional equipment. Immersive digital experiences should include interactive elements to help visitors truly experience history. With an innovative digital strategy, museums can expand access with fully curated experiences that bring the best of the museum to any classroom, living room, or mobile device.