Jungu Guo

Jungu Guo currently works as a creative technologist at the Museum of Science and Industry in Chicago. He strives to bridge the gap between design and technology by crafting meaningful digital and analog experiences in a museum context.

MuseumNext Next Generation Summit
Wednesday, 20th July 2022

The unofficial guide to crafting engaging museum experiences

Museums are becoming ever more visitor-centric, experience-driven, and multimodal, especially in light of the pandemic. In this talk, the author shares his insights from his first-hand visiting experiences of more than a dozen museums and cultural venues throughout the U.S. over the last year. He attempts to distill an informal set of design principles and methodologies that make those experiences effective and affective. Outside the immediate museum world, the author would also highlight some of the other burgeoning players in the experience economy landscape that museums could learn from to push the creative boundaries of engagement.

Full Schedule Here