Mahuki: Challenging expectations of the role of museums
Chief Digital Officer
Te Papa Tongarewa
A structured entrepreneurial program, Mahuki is run annually over 5 months where up to ten teams (or 40 individuals) work on sustainable solutions for challenges facing cultural institutions globally.
Through Mahuki, Te Papa has made a bold investment, recognizing that innovation is experimental and higher risk than core business. Even though Te Papa undertook extensive market research, Mahuki has still been a lesson in trusting our instincts and building a program iteratively.
Learn what went right, what was surprising and whether accelerators are something other cultural organisations should be thinking about adding into their business models.