The Museum has an exciting opportunity for a professional to join the Communications, Marketing and Public Affairs business unit as a Marketing Coordinator. The Marketing Coordinator plays an important role in the development and delivery of the Museum’s marketing activities.
The role will:
- under direction, develop, implement and evaluate strategic and effective marketing campaigns for exhibitions, public programs and events, Shop, Cafe, School programs and other Museum activities. This includes media planning, creative campaign development, production of marketing materials, and stakeholder liaison
- deliver and evaluate digital marketing campaigns
- deliver and evaluate paid advertising across social media channels
- deliver electronic direct mail (EDM) campaigns
- develop and maintain a variety of databases using a range of software packages
- assist with the implementation of the Museum’s communications and marketing strategies
- provide administrative and research support and assist with budget processes, including invoicing and filing
- liaise effectively with other Museum business units, external partners and stakeholders in the tourism and cultural sectors to ensure the best outcomes from marketing strategies.
What will the successful candidate bring to the role?
The successful candidate will bring a ‘can do’ attitude and an ability to foster strong working relations with other teams within the Museum.
Exceptional attention to detail, organisational and forward-planning skills are a must in this role. With an ability to write and structure engaging content, the candidate will have carriage of key projects and perform in a supporting role on major projects.
Using their industry knowledge of traditional and digital marketing practices, media buying and production processes along with an eye for design and messaging, the candidate will deliver against a busy schedule of work. Working in a fast-paced environment where priorities shift and an ability to be flexible and adapt to change is paramount.
The candidate will be a resourceful, talented team player with a positive and proactive approach to achieving successful outcomes.
Applicants must respond to each of the following selection criteria and include contact details for two referees in their application.
1. Demonstrated experience in developing and implementing marketing plans across a range of media including traditional and digital channels.
2. Strong communication skills with the ability to develop messaging and content to appeal to different audiences.
3. Demonstrated experience managing print production with an ability to liaise directly with suppliers on quotes and timeframes, and working to deadlines.
4. High-level organisational skills with the ability to track budgets, prioritise projects and work with a high degree of accuracy, under pressure and with limited supervision.
5. Effective stakeholder management skills with an ability to liaise with others to interpret project briefs and manage stakeholder approvals.
Aboriginal and Torres Strait Islander people and those from culturally diverse backgrounds are encouraged to apply. The National Museum of Australia is an equal employment opportunity workplace.
The National Museum of Australia is committed to ensuring a child-safe and child-friendly environment. All employees are expected to demonstrate a commitment to, and support for these principles in theory and practice.
To be eligible to apply for this vacancy, applicants must:
- be an Australian citizen
- undergo a number of pre-employment checks, including a police records check.
Application close date: 11.30pm (AEST) on Sunday, 3 July 2022
Position contact: Nadene Tawake, Manager, Communications and Marketing – [email protected] or 02 6208 5182