Ann Follin - MuseumNext

Ann Follin

Director General, Swedish National Museums of World Culture

Ann Follin

Ann Follin is the Director General of the Swedish National Museums of World Culture and leads a dedicated staff in four different museums situated in the two largest cities in Sweden; the Museum of Ethnography, the Museum of Mediterranean and Near Eastern Antiquities, and the Museum of Far Eastern Antiquities in Stockholm as well as the Museum of World Culture in Gothenburg.

Follin has more than 30 years of leadership experience in various senior positions in the cultural sector, mostly in the field of museums and exhibitions. She is passionately dedicated to leading and transforming institutions by deeply involving the staff in formulating and implementing challenging visions.

She was the Director of the multi-award winning National Museum of Science and Technology in Sweden (2008-2015), Director General of the Swedish Travelling Exhibitions (2002-2008) and the Deputy Director as well as Head of Exhibitions and Head of Information and Programme at the Museum of Work (1989-2000).

She has been active on the boards of various institutions, including the University of Gothenburg, the Swedish National Maritime Museums, the Swedish Science Centres, Advisory Board RePublik, Audience Development, Digisam – a National coordination of digitisation, digital preservation and digital access to cultural heritage, the Asia-Europe Museum Network and the Board of Trustees at Deutsches Museum.

Ann Follin will speak at MuseumNext London 2019.

Connect with Ann:

Speaking at...



The Royal Geographical Society (with IBG)

If you didn’t register for the conference on Day One, you can pick up your delegate badge before the sessions start.

Then take your seat for a packed day of plenary sessions. MuseumNext follows a one track format for the second and third days, so no running between sessions looking for the best stuff. We’ve curated the programme for you.

Leading from the bottom up


The Royal Geographical Society (with IBG)

In 2016 the Swedish government tasked the National Museums of World Culture (SMVK) to come up with suggestions for becoming more financially sustainable.

All options were on the table, including a merger of three museums into one building – a suggestion that was met with high profile internal and external resistance.

Ann Follin – SMVK’s visionary new Director – steered the organisation through this process in the face of complex issues around emotional ownership of the buildings and collections.

Ann will discuss her experience of uniting the organisation behind a shared vision to make it ready for the future.