Jack Lundie – Director of Campaigns & Engagement, WWF-UK
Currently leading WWF’s campaigning work on the climate and nature crisis, Jack has wide-ranging, director-level experience in communications and campaigns for positive social impact, from the environment and international development to advertising and emerging platforms.
Jack has been at WWF since January 2021, and prior to that ran the Mayor of London’s campaigns, was Director of Communications for Oxfam GB, Director of Brand & Communications for Save the Children UK, and Centenary Director at Save the Children International. Prior to 2010, he was a senior leader at the BBC in Factual, (Development Lead: London 2012), Children’s (Deputy Editor, Blue Peter) and Sport (Head of Innovations). His first social impact role was at Comic Relief, where he was Head of Digital, responsible for the development and delivery of Comic Relief’s digital strategy.
Jack is a committed campaigner and has led communications on inequality (WEF at Davos), climate change (Eyes on Paris COP 21), illegal sale of arms (Yemen conflict), gender justice (Women Unlimited, IWD) Gaza (Trapped), Syria, UK poverty, and family planning, as well as directing fundraising communications for the UK’s biggest international aid agencies, numerous emergency appeals, Red Nose Day & Sport Relief, and two Blue Peter appeals (Disc Drive: Barnardo’s ‘07 & Shoe Biz: Unicef ‘06).
Common to all of these roles are positive social or cultural impact, responsibility for a UK household brand, and engagement with mainstream mass audiences through world-class content.