Adam has nearly ten years experience working in digital content and strategy across art galleries, libraries, archives and museums.
Before working for The Audience Agency, Adam held roles in digital content and social media at the Royal Academy of Arts, Tesla, Bodleian Libraries, Reading Museum and The Museum of English Rural Life (The MERL). His most famous campaign was the ‘Absolute Unit’ viral moment, which catapulted The MERL to global fame on Twitter. He has also led on digital transformation projects, run training sessions for a variety of organisations and regularly contributes to journals and conferences.
Adam has an MA in Museum Studies.
MuseumNext Digital Marketing Summit
Monday, 22 November 2021
Confessions of a (former) Social Media Manager
Best practice is more what you’d call ‘guidelines’ rather than actual rules, right?
After five-ish years of absolute units, medieval manuscripts and barely understanding modern art, I’m hanging my hat up as a social media manager.
Join me as I explore how I’ve used duct tape, data and determination to make social media work for museums, how to have fun doing it, as well as all the advice I ever ignored and all the advice I *really* wish I’d listened to.
Find the full schedule here