Marie-Hélène Raymond

Marie-Hélène Raymond has been working in communications and media for over 20 years. After a career as a cultural columnist, she joined the team at the Musée national des beaux-arts du Québec (MNBAQ) in 2008, where she initiated a digital strategy by developing social media, web series and podcasts dedicated to promoting Quebec art. Today, she coordinates the visitor experience strategy and leads innovative projects, including the integration of artificial intelligence, positioning the MNBAQ as a museum leader.

Marie-Hélène Raymond will be speaking at the Museum Digital Summit 2025 :

The Chatbot Project: Deep Learning as a Team

How can a museum leverage AI to enrich the visitor experience, while learning to master a constantly evolving technology? The Musée national des beaux-arts du Québec shares its journey in creating a chatbot, between challenges, experiments and lessons learned. Agility, adaptation and a human-centered approach have guided this project, which continues to evolve… Join us to discover how to innovate with an AI prototype, minimize risk and maximize impact… while avoiding our mistakes! Because, as Sam Levenson said, “You must learn from the mistakes of others. You can’t possibly live long enough to make them all yourself.”