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Sarah is Niantic’s Head of Business Development for the EMEA region. In this role she manages various cross-functional projects including new IP partnerships, global mapping projects and AR platform collaborations as well as supporting social impact initiatives for the region. Prior to joining Niantic, Sarah spent four years managing a number of strategic projects at Amazon. Before moving into the tech sector, Sarah was a practicing barrister specialising in commercial litigation both in London and offshore.
Immersive technologies are transforming how we interact with our world. Devices now understand where they are and what they are looking at, opening up a rich variety of new digitally-enabled experiences. Empowered by planet-scale AR platforms like Niantic Lightship, this is unlocking untold audience possibilities to enrich, entertain, and educate cultural audiences in new and enthralling ways, both on and off site.
This panel discussion brings together Historic Royal Palaces, Science Museum, PRELOADED and Niantic to discuss the potential of their Lightship projects and opportunities for arts and cultural organisations created by AR and location-based play.