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Theresa Macaulay is New Media Manager for the Science Museum Group. She has worked in museums for over a decade, leading the development of in-house and international touring exhibitions for a wide range of audiences (e.g. Use Hearing Protection: The early years of Factory Records and Electricity: The spark of life). Theresa leads the development and implementation of digital and audio-visual interpretation and experiences within exhibitions and gallery projects across the Science and Industry Museum, National Railway Museum and the National Science and Media Museum.
Theresa Macaulay will be speaking at the MuseumNext Digital Summit 2025 :
This talk explores the journey of creating You Matter—a digital interactive experience at the Science and Media Museum, Bradford —from the brief to final execution. It examines the collaborative process between artists, designers, interpretation teams and scientists to translate complex data into a theme with personal significance and making it an engaging, interactive experience. Through case studies of key installations, we highlight challenges in design, accessibility, and audience engagement. This presentation offers insights into best practices for bridging scientific storytelling with media-rich exhibition design, ensuring impactful public engagement.