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Adriana is an Astronomy Educator at the Adler and co-hosts the Sky Observers Hangout online video series.
Different Provokes For Different Folks: Adapting Mission Driven Content By Audience
In this panel, various staff from the Adler Planetarium will present the ways we’ve adapted content themes across the Adler’s digital platforms and adjusted delivery styles to reach specific audiences. This includes YouTube shows about sky observing and space comedy, creative activity based content on TikTok and Instagram, virtual field trips, and online exhibitions. We will discuss how we planned content and engagement by identifying specific audiences, tones, and platforms to iterate our content across.