Fresh ideas from museums around the globe in your inbox each week
Lucianne Walkowicz is an astronomer at the Adler Planetarium in Chicago, and co-founder of the JustSpace Alliance.
Walkowicz studies the ethics of space exploration, stellar magnetic activity, how stars influence a planet’s suitability as a host for alien life, and how to use advanced computing to discover unusual events in large astronomical data sets.
In 2017-2018, Walkowicz served as the 5th Baruch S. Blumberg NASA/LOC Chair in Astrobiology.
Walkowicz is also the founding director of the LSSTC Data Science Fellowship Program, an initiative to provide astronomy graduate students with training in advanced computing, and speaks and writes regularly on topics at the intersection of science and society, which have appeared on TED.com, Slate, The Washington Post, Vox, and more.
Different Provokes For Different Folks: Adapting Mission Driven Content By Audience
In this panel, various staff from the Adler Planetarium will present the ways we’ve adapted content themes across the Adler’s digital platforms and adjusted delivery styles to reach specific audiences. This includes YouTube shows about sky observing and space comedy, creative activity based content on TikTok and Instagram, virtual field trips, and online exhibitions. We will discuss how we planned content and engagement by identifying specific audiences, tones, and platforms to iterate our content across.