fbpx
Menu
Search Subscribe

Search Museum Next

Marketing

Participants not audiences

The audience is central to much of what a museum does, and visitor surveys and audience segmentation have over the past decade improved our understanding...

Film: Digital Marketing for Museums

Jim Richardson is Managing Director of Sumo, a leading arts marketing agency with an international reputation, and the founder of MuseumNext. Jim spoke at the MuseumNext 2011...