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Sustainability

Over-Tourism and Museums: Navigating the Challenges of Excessive Visitor Numbers

Overtourism has emerged as a critical challenge for travel destinations worldwide, affecting not only cities and natural landmarks but also cultural institutions like museums. Overtourism...

Engagement

Exploring the Power of Play in Historic New Orleans

Dhani Adomaitis and Brian Moore, public programming coordinators at The Historic New Orleans Collection (THNOC), turned Masonic exhibitions into an adventure for adults. At the...

Games & Play

Immersive Role-Play at the Hellenic Museum

How the Hellenic Museum and MedusaRPG used Greek mythology, performers and existing galleries to create Mysterion: Descent Into Hades.

Digital

How Louvre Abu Dhabi Tested The Secret of the Dome Stars

When Louvre Abu Dhabi tested “The Secret of the Dome Stars” with 19 families and 34 children over three days, the feedback led to a...

Engagement

Your Step-by-Step Guide to Successful Museum Lates

Imagine strolling through gallery halls after dark, live music reverberating in the background, and a cocktail in hand. This is the magic of Museum Lates—after-hours...

Museum Marketing

How to Link a Bluesky Account to a Custom Domain

A domain handle connects your museum’s Bluesky identity with the website people already recognise. It supports consistent museum branding, without guaranteeing that more people will...

Games & Play

The Secret of the Dome Stars: Louvre Abu Dhabi’s Family Game

How Louvre Abu Dhabi tested The Secret of the Dome Stars with families, simplified its story and kept gallery artworks central to the game.

Games & Play

Hack the ROM and Minecraft: Two Routes into Museum Learning

How ROM combines Indigenous-led digital projects with separate Minecraft programmes, including the support teachers and students need.

Artificial Intelligence

Can ChatGPT Replace a Curator: The Nasher Museum’s AI Experiment

What happens when art meets algorithm? This question came to life at the Nasher Museum of Art at Duke University, where the curatorial reins were...

Museum Marketing

SUMA’s Podcast: Bringing Art to Life Through the Power of Storytelling

In recent years, podcasts have become a dynamic way for museums to connect with their audiences, extending the visitor experience beyond gallery walls. The Southern...

Digital

Music for the Eyes: Designing an Interactive Georgia O’Keeffe Experience

In a darkened room, walls shimmered with vibrant hues as clouds drifted across a painted sky. The floor rippled like watercolours, reacting to visitors’ steps...

Artificial Intelligence

How the Cleveland Public Library’s Chatbot Initiative Could Inspire Museums

Chess enthusiasts were interested in the game’s history, but rarely explored comprehensive online collections. That finding shaped Cleveland Public Library’s work on the John G....

Engagement

Unlocking Curiosity: Transforming the Rijksmuseum with an Escape Room Experience

What happens when you combine the intrigue of a secret society with the treasures of one of the world’s most famous museums? This was the...

Engagement

Reimagining Community Engagement at the High Museum of Art

At MuseumNext London in June 2024, Erin Dougherty, Director of Public Engagement at the High Museum of Art in Atlanta, explained how High Frequency Friday...

Digital

How the Rijksmuseum Designs Digital Stories Around Art

How can a museum visit be just as captivating online as in person? The Rijksmuseum in Amsterdam is exploring this question by leveraging digital innovation...

Virtual & Augmented Reality

How Belvedere Built an Outdoor AR Game for Families

Museums worldwide face a common challenge: attracting younger audiences who often perceive these institutions as outdated or irrelevant. A 2020 UK study revealed that only...

Digital

How Chatham Historic Dockyard Uses Digitised Collections

Vikkie Mulford, the Digital and Public Engagement Officer at Chatham Historic Dockyard Trust, shared insights into the Trust’s innovative approach to using digitised collections to...

Museum Marketing

How to Create a great Museum Brand Identity?

Developing a compelling brand identity is crucial for museums aiming to distinguish themselves and engage visitors effectively. A museum’s visual identity includes logos, colours and...

Engagement

From Passive Objects to Active Storytelling at The Bowes Museum

At The Bowes Museum in Barnard Castle, the Curiosity Project connected community workshops with a new approach to collection stories. In her presentation From Passive...

Ideas

How Sweden’s Natural History Museum Built a Pop-Up in a Mall

The Swedish Museum of Natural History in Stockholm is a beloved institution, known for its extensive collections and educational exhibits that bring the wonders of...

Money

Museum Membership Schemes: Strategies for Building Engagement and Revenue

Museum membership programmes can provide recurring income while giving supporters a closer relationship with an institution. These programs are more than just financial tools; they...

Money

How to Choose the Right Ticketing Software for Your Museum

In today’s digital-first world, choosing the right ticketing software for your museum is more than just a logistical decision—it’s an investment in smoother operations, enhanced...

Museum Marketing

How TikTok Can Revolutionize Engagement with Gen Z

Sarah Bell, Digital Communications Officer at Oxford University Museum of Natural History, used TikTok to introduce younger audiences to the museum’s objects and people. In...

Engagement

How the Black Country Living Museum is prioritising Inclusive Storytelling

MuseumNext travelled back in time with Nadia Awal and Izzy Taylor from the Black Country Living Museum to discuss the efforts the museum has taken...